pinterest-facebook-inspire-purchase-comparison

 

Pinterest is better at inspiring purchases than Facebook

While both Pinterest and Facebook are sites online consumers visit to connect with people who have similar styles and interests, Pinterest is more often used as a destination for shopping inspiration, tracking, and product discovery.  69% of online consumers who visit Pinterest have found an item they’ve purchased or wanted to purchase as compared to only 40% of online consumers who visit Facebook.  Additionally, significantly more online consumers agree that Pinterest is a place to “get inspiration on what to buy,” “help keep track of or collect things I like,” and “to keep up with the latest trends on things that I like.”

Read full article http://bizrateinsights.com/blog/2012/10/15/online-consumer-pulse-pinterest-vs-facebook-which-social-sharing-site-wins-at-shopping-engagement/

 Thank you!

3 Comments on Infographics Pinterest Social Media Marketing: Pinterest Is Better At Inspiring Purchases Than Facebook

  1. Reginald Chan
    September 7, 2014 at 1:20 am (4 years ago)

    Hey team,

    This is great and thanks for sharing! I believe Pinterest is pretty impressive and honestly, quite in love with it! It looks great and I know many businesses (even local ones) are engaging seriously in it.

    Top notch writing and love the infographic! Keep it up.

    ~Reginald

  2. Anna Bennett
    September 7, 2014 at 8:39 am (4 years ago)

    Thanks @nicregi:disqus

1Pingbacks & Trackbacks on Infographics Pinterest Social Media Marketing: Pinterest Is Better At Inspiring Purchases Than Facebook

  1. […] people can keep track of what they like and what they might like to purchase. According to this infographic, 70% of people on Pinterest use it for inspiration on what to buy when only 17% use Facebook for […]

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